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	<title>Produxs &#187; Blog</title>
	<link>http://www.produxs.com</link>
	<description>Results by Design</description>
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		<title>Is It Time for Craigslist to Jettison Its ‘If It Ain’t Broke, Don’t Fix It’ Design Strategy?</title>
		<description><![CDATA[Take a look at the Top 10 most-trafficked websites in the United States (as ranked on Alexa.com) and you&#8217;ll see an impressive line-up. The teams behind these sites constantly innovate and deliver cutting-edge technology along with rich, relevant content and a great user experience. They likely lie awake at night wondering what they need to [...]]]></description>
		<link>http://www.produxs.com/2012/02/is-it-time-for-craigslist-to-jettison-its-%e2%80%98if-it-ain%e2%80%99t-broke-don%e2%80%99t-fix-it%e2%80%99-design-strategy/</link>
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		<title>A UX Designer takes Siri for a Drive</title>
		<description><![CDATA[As a UX designer (UX translating to ‘User eXperience’), I make a living thinking about how people interact with technology. So when I heard that Siri, perhaps the most ambitious, high-profile voice interaction system ever, was coming to an Apple store near me, I was anxious to see if she could take my daily drive [...]]]></description>
		<link>http://www.produxs.com/2012/01/a-ux-designer-takes-siri-for-a-drive/</link>
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		<title>Unicorns Need Not Apply</title>
		<description><![CDATA[I was drawn to HIVE ’11, a one-day event “exploring the value of design in technology” held at the Microsoft Conference Center in September, by the promise of insights from revered Microsoft alums August de los Reyes and Scott Berkun, as well as design leaders from Google, Amazon and Facebook. Surprisingly, one of the HIVE [...]]]></description>
		<link>http://www.produxs.com/2012/01/unicorns-need-not-apply/</link>
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		<title>The Essence of Good Design</title>
		<description><![CDATA[The essence of good design is thorough research and attention to the client's goals for the web site or mobile application. While some steps may appear uninteresting, they all contribute to the end result. In eCommerce, that end result is improving both the customer's user experience and the client's bottom line.]]></description>
		<link>http://www.produxs.com/2011/04/the-essence-of-good-design/</link>
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		<title>What UX Design Can Do</title>
		<description><![CDATA[What UX Can Do For You - Our Produxs Formula is Research + UX Design + Transparency + Strategic Approach = Revenue/Profit/Dollars for Our Clients - We're always focused on our client's bottom line.]]></description>
		<link>http://www.produxs.com/2011/04/what-ux-design-can-do/</link>
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		<title>Rhetoric in Design</title>
		<description><![CDATA[The act of persuasion is evident in many aspects in life and, as expected, is very powerful in the eCommerce design realm. Much like how we as individuals dress, act and communicate in different situations as we seek to produce a desired outcome, you can believe companies take the same approach. Consider the introduction of [...]]]></description>
		<link>http://www.produxs.com/2011/03/rhetoric-in-design/</link>
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		<title>New Beginnings</title>
		<description><![CDATA[With this first post on our new blog, I’m thrilled to introduce Produxs to any of you who may not know who we are or quite what we do. At the same time, I hope our friends and customers may learn something new about us in these few words. We’re the team you call when [...]]]></description>
		<link>http://www.produxs.com/2010/02/new-beginnings/</link>
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